TORONTO, ONTARIO, CANADA, May 24, 2024 /BioSteel Sports Inc. / -- BioSteel, a leader in clean and effective hydration solutions, proudly announces a groundbreaking initiative to further solidify its presence in professional sports. Trusted by teams across the NHL, MLB, NFL, NBA, and MLS, BioSteel is now offering a special...

BioSteel Extends Military Discount Program

BioSteel Sports Inc. is extending its 20% discount program for active-duty members, reservists, and veterans in the U.S. and Canada. Military personnel can now enjoy this discount on all hydration, protein, and nutritional products at BioSteel.com and BioSteel.ca.

"We deeply respect our armed forces," said Dan Crosby, President of BioSteel. "This discount is our way of thanking them for their sacrifices while providing high-quality sports nutrition."

Military members can verify their service at checkout on BioSteel's websites. U.S. personnel can use their GovX account for automatic verification.

For more information, visit BioSteel.com.

BioSteel Launches BioSteel Sports Academy

BioSteel Sports Inc. is transitioning from its role as the NHL's hydration partner to focus on empowering athletes worldwide with the launch of the BioSteel Sports Academy. Formerly known as A21 Academy, this rebranded academy offers Ontario Private School courses (grades 6-12), emphasizing university prep through the Hockey Canada Accredited School program.

Partnering with PowerTech Hockey Development, the academy aims to bring elite-level hockey training to each athlete. BioSteel will also provide academic sponsorships to ensure equal access to education for all students.

CEO Dan Crosby emphasizes the vision to inspire greatness through partnerships and grassroots initiatives.